OBJECTIVE:

To propose a Game distribution business opportunity for the Indian sub-continent .

THE COMPANY:

Sunder Electronics, incorporated in 1995, has been in the distribution business for the past 18 years. It currently has a very strong distribution network and commands an excellent rapport in the gaming industry within India. The company’s competitive advantage lies in its industry experience as well as the strong team that has a proven track record.

Retail Stores

Sunder electronics has more than 1000 retail accounts including large format retails stores and chain stores. Some major accounts include Planet M, Reliance Digital Ltd, Landmark, Crossword, Game The Shop, Shoppers Stop, Hyper city, Game4U, Reliance Lifestyle, Bharti Walmart, Kohinoor, Alfa, Rhythm House, etc. to name a few.

Sub-Distributorships

The company also commands a strong network of around 40 sub-distributors across India covering the length and breadth of the country. This includes major metro cities, Tier I & Tier II cities, towns and emerging townships.

Online e-commerce retailers

A substantial part of our distribution network consists of e-commerce retailers. The company has tie-ups with the country’s leading online retailers such as Flipkart.com, Amazon.com, Firstcry.com, Ebay.in, SnapDeal.com, Naaptol.com, Jabong.com, etc. and has a strong presence within the e-commerce retail industry.

OUR VISION

To establish ourselves as a leading global brand in the world of video games and gaming accessories. We aim to provide the best value proposition to our esteemed customers, vendors, re-sellers and other business partners through excellent quality, service, innovation, and responsiveness and be their most preferred partner by choice.

MISSION STATEMENT

Our Mission is to ensure utmost customer satisfaction with a strong focus on maintaining highest level of quality in all products and services. We are differentiated from the rest of the competition through our commitment towards Excellence and we work really hard towards creating a team who are passionate about excellence in their respective areas of responsibility. For us at Sunder Electronics, uncompromised quality and service has mainly been our business mantra.

GOALS & OBJECTIVES

• To be the most preferred partner for game software distribution throughout India
• To be the most preferred partner (exclusive distributor) for game hardware (consoles)
• To be the strategic partner of choice for mass marketing & promotion of new hardware/software product releases within India
• To establish “SAMEO” as a global brand within the video gaming and toys industry

Core bussiness:

Distribution of gaming consoles, gaming Softwares & gaming accessories

Autorized distributor for:

• Sony Playstation – Mumbai & Navi Mumbai
• Microsoft Xbox 360 – Mumbai & Navi Mumbai
• Nintendo – Pan India